MUMBAI: Zee TV’s newest primetime show is a love story based in Amritsar - Teri Meri Ikk Jindri. It follows the lives of Mahi and Jogi, two seemingly opposite personalities whose different outlooks towards life and happiness do not come in the way of their love. Set to premiere on 27 January 2021, the show will air every Monday to Saturday at 8 pm only on Zee TV.
He is all heart, philosophical, even holds a degree in agriculture and cattle raising but refuses to be a part of today’s rat race. Meet Jogi, the free spirit who runs a dairy in Amritsar. His mantra in life is “Insaan paison se nahin, khushiyon se ameer hota hai (Happiness, not money, is a person’s wealth),” thereby finding joy in the smallest of things in life. She, on the other hand, while being extremely proficient with all her ghar ka kaam is also the first girl in Amritsar to drive a taxi for female passengers and aims to start an all-female cab service. Meet Mahi, the motivated multitasker who is eager to contribute to her family by making a mark of her own. Adept at juggling a number of priorities, she isn’t one to neglect housework while she endeavours to build a career out of her passion for driving cars and lives by the motto – “Apne shaukh ko vyavsai banao (Turn your passion into a profession).
In a unique turn amid the pandemic, Zee TV introduced media from across the country to the leads Mahi and Jogi in Amritsar on Monday. Popular TV actor Adhvik Mahajan and Amandeep Sidhu who play the leads were unveiled in their character looks in the authentic setting of the show. Seen as the owner of a dairy in the show, Adhvik was captured live by media as Jogi relishing aaloo de paraanthe and lassi at Sadda Pind while singing his heart away at the tabela in the premises. On the other hand, with Mahi being Amritsar’s first girl taxi driver, Amandeep flagged off a women’s car rally presented by Zee TV - #BebaakHoonMain from Hotel Radisson Blu that culminated at Saddi Haveli, with over 30 young women from Amritsar who came forth to celebrate Indian womanhood.
Zee TV Aparna Bhosle business head Zee TV said, “That opposites attract has been established by a number of love stories in the past. However, the differences explored have been largely in the space of socio-economic strata, religion, age gaps, etc. What we bring to the audiences with Teri Meri Ikk Jindri is a love story between two polar opposites with markedly different approaches when it comes to drive and achievement in life. It goes to show that love isn’t always governed by the grammar of ambition and sometimes people with such diverse outlooks can find happiness together. The backdrop of the romance is Amritsar and our attempt has been to infuse the love story with as many authentic Punjabi elements as possible. The launch of the show through a unique experiential for the media in Amritsar where they get introduced to our leads in the most organic manner will help set the right context for the show.”
The producer of Teri Meri Ikk Jindri, Prateek Sharma of Studio LSD added, “Teri Meri Ikk Jindri is a love story of opposites where I believe the two lead characters are a very close reflection of today’s generation as they bring out the two most prevalent mindsets of the youth. While Mahi’s aspirations and sense of responsibility for her family will connect with most young women, Jogi brings forth a very unique philosophical flair and easygoing charm that is sure to make him a favourite amongst the audiences. While one likes to live in sukoon, the other likes to live in junoon. Our entire team has worked extremely hard to capture the authentic style and flavour of Amritsar in this adorable love story. We hope the viewers love and appreciate Mahi and Jogi’s journey.”
