Mumbai: Homegrown co-living brand Zolo has appointed Rishi Sharma as a chief marketing officer.

In his new role he will be responsible for strengthening the brand's external and internal communication along with developing an overarching strategy for new vertical launches, the brand said.
Sharma comes with over 20 years of experience in marketing. Prior to joining Zolo, Sharma was working with companies like Aditya Birla Group, Liva, and Kara. His previous stints also include Samsung India Electronics and advertising agencies like McCann, Publicis, Euro RSCG (HAVAS) as a planner.

Welcoming Sharma on board, Zolo's CEO & co-founder, Dr Nikhil Sikri said, “Rishi brings in new ideas and industry insights that will add to our existing strength. He will focus his attention on the Zolo-ite community, consumer journey, and expanding our customer base. With innovative ideas rooted in experience, he will lead the marketing communication team towards setting a new bar in the industry.”

Talking about his new role, Sharma said, “Zolo has emerged as a trendsetter to redefine the way people live, work and play. In the last 12 months, the team has demonstrated unmatched integrity and credibility as they pivoted to meet the expectations and help their consumers cope with the new reality. I am looking forward to working with them to help build and consolidate their position in the industry as they expand to create new verticals in the sector.”