Surya Roshni launches festive video campaign for vibrant product range

Surya Roshni launches festive video campaign for vibrant product range

Jagmag Lights transform homes as Surya Roshni celebrates the festive season with innovation

Surya

Mumbai: Surya Roshni, a prominent name in the lighting and consumer durables sector, unveils an enticing video campaign showcasing its vibrant festive product range, featuring the Surya Jagmag festive string lights. This campaign centres around a young couple discussing their roles in preparing for the festival, highlighting the importance of Surya’s new Jagmag lights. As they decorate their home, the lights illuminate their space, creating a warm and joyful atmosphere for their celebrations.

Surya Roshni Ltd, CEO of lighting and consumer durables, Jitendra Agrawal emphasises the product's impact:"Our new decorative lighting range epitomises elegance, convenience, and energy efficiency. We wish to offer products that meet the modern-day needs of our consumers, be it for festive décor or everyday lighting solutions. With this range, we plan to make festivals even more special and make our products provide long-term value to homes across India.”

The Surya Jagmag festive string lights are designed to infuse vibrancy and warmth into every corner of your home, making them the ideal addition to any celebration. Whether for a family gathering or enhancing the cosy ambiance of your living space, Surya's lighting solutions elevate the festive spirit.

In addition to the decorative lights, Surya introduces campaigns for its innovative home appliances. The electric water heater campaign showcases the Qube+ Water Heater and runs from September to November 2024. Alongside this, Surya presents the Infra-Red & Induction-PRI campaign, also from September to November 2024, aimed at simplifying cooking and boosting kitchen efficiency.

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