MUMBAI: The world of communications just got a new player, and this one means business.
Rashmi Shetty, a communications industry heavyweight with over two decades of experience, has officially launched Cohort Communicationz, a full-service agency dedicated to public relations, digital & influencer marketing, media buying, and content writing. More than just a PR firm, Cohort Communicationz is set to be the matchmaker between brands, influencers, and audiences who share common values and aspirations.
As founder & CEO, Shetty aims to bridge the ever-widening gap between corporate and personal branding. Whether it's a startup looking to make noise or a seasoned executive wanting to build a strong personal brand, Cohort Communicationz promises to deliver tailored, result-driven strategies that go beyond visibility and foster meaningful connections.
If experience could be bottled and sold, Shetty would have a bestseller. Her career spans leadership roles at top agencies and corporations, including co-founding Storytellers 101, serving as senior account director at Edelman India, and handling PR & internal communications for Maharashtra and Goa circle at Bharti Airtel. This extensive expertise allows her to craft integrated communication strategies that make an impact where it matters most.
“Cohort Communicationz is born out of the vision to bridge the gap between brands, businesses, individuals, and the audiences they need to connect with,” said Shetty. “In today’s crowded digital and media landscape, it’s not just about visibility—it’s about relevance, authenticity, and engagement. That’s where we come in.”
What sets Cohort Communicationz apart? Cohort Communicationz is a 360-degree brand powerhouse. By leveraging digital innovation, influencer partnerships, and compelling storytelling, the agency aims to redefine the way brands and individuals engage with their audiences. Whether it's CXOs, founders, professionals, or businesses, the goal remains the same: build credibility, create influence, and drive growth through strategic, high-impact communication.
The agency will offer both personal and business PR services, ensuring that every client’s unique story gets the attention it deserves. Expect thoughtful narratives, compelling campaigns, and digital-first strategies designed to cut through the noise and make an impact.
For those looking to take their brand to the next level, Cohort Communicationz is now officially open for business.