MUMBAI: The Times of India (BCCL) has appointed Vikas Purohit as CEO new business ventures, entrusting him with spearheading new growth initiatives. In this role, he will identify high-potential business opportunities, craft strategic plans, and lead execution to build scalable, profitable ventures.

Purohit brings a wealth of experience, having previously led Meta India’s small business group, supporting over 10 million enterprises. He has also served as CEO of Tata CLiq Fashion and held key management positions at Amazon Fashion, Reliance Brands, and Aditya Birla Fashion & Retail.

An alumnus of IIT BHU with a PGDBM from IIM Bangalore, Purohit's expertise in digital commerce and retail makes him a formidable force in business innovation.