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MUMBAI: Zee Caf? is ruling the charts in English GEC genre, this week with 5.3 GRPs followed by AXN - 4.2 GRPs and Star World - 2.8 GRPs. Zee Caf?, the English general entertainment channel (GEC) of Zee Network, has also increased its market share to 35% this week, as compared to 27% last week.
Moreover, all the Top 5 shows in the genre are of Zee Caf? with The Mentalist, Make it or Break it and Pretty Little Liars ruling the roost. Zee Caf? has witnessed TSPV of 33 minutes, which is higher than any other Eng GECs in year 2012. Zee Caf? has been into top 3 players amongst Eng GECs since the beginning of Year 2012.
Also, Zee Caf? once again is a market leader in Bangalore and Calcutta this week with 7.2 and 22.1 GRPs respectively. Zee Caf? has been leading the English GEC genre over the past six weeks in 5 Metros, CS AB 15-24 category. (Source - TAM, 5 Metros, CS AB 15-24 Wk 21 to 26).
The Mentalist, is an American police procedural television series, it follows Patrick Jane, a well-known psychic who becomes an independent consultant for the California Bureau of Investigation (CBI), he helps solve intriguing cases and has an incredible track record for solving serious crimes. After a serial killer named Red John murdered Patrick Jane?s wife and daughter, Jane dedicated his life to hunting down and killing Red John. To that end he gave up his lucrative pretence of being a psychic and joined the California Bureau of Investigation (CBI) as a consultant to the team responsible for investigating the Red John case, led by Senior Agent Teresa Lisbon. Using Jane?s exceptional gift for observation and his mentalist tricks, the team is able to close an unprecedented number of cases, but Jane?s unconventional and often outright illegal methods also bring much censure down on Lisbon?s head, making his assistance both a blessing and a curse. Meanwhile, the hunt for Red John continues...
Make It or Break It, is an American television drama series that focuses on the lives of teen gymnasts who strive to make it to the Olympic Games. The series was inspired by Touchstone?s 2006 comedy film, Stick It. An ABC Family show, nominated for 3 teen choice awards in 2012 and 2 nominations at the 2011 Teen Choice awards.
Pretty Little Liars is a clique of teenage girls drift apart after the group?s leader, Alison DiLaurentis, goes missing. Her body is found and the girls are reunited at her funeral. All four begin receiving text messages from the mysterious ?A?, who seems to know many of the group?s deepest secrets, some of which only the late Alison had knowledge of. The girls join forces against A?s scheming and try to uncover the mystery of Alison?s death.
(Source - TAM, CS AB 15-44, 5 Metros, Week 26)
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