NEW DELHI: Discovery Networks International (DNI), a programming and distribution division of Discovery Communications, Inc. (DCI), today announced the appointment of Tanya Field to the newly created post of vice-president, new media, DNI.

Based in London, Field is responsible for the co-ordination of the company's international interactive businesses, including websites, e-commerce, mobile, interactive TV and broadband. Field has served as director of new media for Discovery's European operations since 2000. Rick Rodriguez, executive vice-president of content for Discovery Networks International, to whom Field will report, made the announcement.

"Discovery's family of nonfiction brands represent a continually evolving universe of experiences that help connect people to the world around them, in multiple ways," an official release quoted Rodriguez as saying. "Tanya's wealth of experience with new media development will play an integral role in ensuring that our services are on the leading edge of innovation wherever our brands touch consumers lives."

Field's new media team based in Singapore, London and Miami are responsible for creative direction and implementation of new applications and services that support Discovery's brands in the local market and around the world. Activities support key programming and the core genres of Discovery's varied brands.

In her role as director of new media for Discovery Networks, Europe, Field was responsible for launching Discovery's first international interactive application with Discovery Today in the UK. She also established Discovery's current European websites and has subsequently overseen the launch of new websites in Asia and India. Prior to joining Discovery, Field was GM of BskyB Gaming, a full service interactive media division.