Mumbai: SalesCode.ai, an AI-powered platform for consumer-packaged goods (CPG) sales, successfully hosted the much-anticipated event, ‘SalesCode CXO Conclave', at the Grand Hyatt in Gurugram on its tenth anniversary.
The first-of-its-kind conclave, themed “10 Years Future Forward with AI,” brought together 200 plus global corporate leaders, including CEOs, CXOs, startup founders, and investors, to explore how sales and RTM (route to market) technologies developed in the last 30 years will be reinvented with AI and eB2B in the next three years.
The event featured innovation showcases and thought-provoking panel discussions with industry leaders, including Coca Cola India and southwest asia, president, Sanket Ray; avaana, founding partner & nestle, board of directors, Anjali Bansal; nexus, ex co-founder, Sandeep Singhal; g.o.a.t brand labs, founder, Rishi Vasudev; otp ventures, founder & bharatpe, former CEO, Suhail Sameer; accenture, ex-head of AI/gen AI & entropia, founder & CEO, Prashant Kumar; kenvue, india, south asia, MD, Manish Anandani; itc, EVP, sales operations & development, Sachin Sahay; perfetti van melle, india, MD, Nikhil Sharma; and clover infotech, chairman, Javed Tapia. The CEO and CXO sessions addressed future-defining trends, including the evolving role of sales reps, the NextGen sales team, and upcoming disruptions in the CPG sector over the next decade, offering invaluable insights to the audience.
SalesCode.ai CEO and co-founder Ranjeet Kumar emphasized the transformative potential of AI & eB2B in the CPG industry and announced the plan to invest Rs. 240 crores over the next three years to create the world's largest sales-tech platform that will drive guaranteed sales up-lift.
He said, “The exponential power of AI is already transforming the landscape of Sales Automation, from automating transactions and visibility of data to augmenting the competency and behaviour of people, with hyper personalised guidance, coaching, and action points. As this technological paradigm shift continues, it is important for the CPG companies to adopt these innovations to ensure future growth and competitiveness. At SalesCode.ai we are committed to providing advanced AI and eB2B solutions that augment sales and RTM processes, preparing sales teams and channel partners to excel in this new landscape.”
“Staying committed to our mission, the SalesCode CXO Conclave was organized to bring together industry leaders to delve into these transformational shifts and exchange insights that will shape the future of our industry”, he added.
Key highlights of the event
The conclave began with a grand opening reflecting on SalesCode.ai's transformative journey over the past decade and its ambitious vision for the next ten years. Additionally, the event featured the unveiling of industry-defining GenAI-based Sales-Tech products such as:
1. Salescode Studio – It is a tool that reduces the deployment time of an SFA or eB2B app to 4-5 hours, compared to the typical 4-5 weeks, provides AI-powered integration that's 10X quicker with 10,000+ ready configurations and 100 per cent no-code reconfigurations, reducing total cost of ownership.
2. Saleslens – It provides 100X faster data streaming and real-time processing with Multi Large Language Modal (LLM) for advanced AI insights to empower sales teams like never before.
3. AI promo Co-pilot – It helps with hyperpersonalized outlet-SKU-level promo recommendations with full KPI flexibility. Simulate and predict outcomes before launching using the AI promo predictor.
4. AI-DaaS – It maximizes secondary sales with up to 80 per cent accuracy with Forward 4 Week Sales Forecast, provides one-click load-out recommendations for Van Sales and provides efficient working capital management which improves efficiency and reduces the cost of operations.
The event’s success underscored SalesCode.ai’s leadership and expertise in AI and eB2B for the CPG sector and set the stage for ongoing conversations about the future of sales and the RTM process.
