MUMBAI: Content creator, producer and distributor Endemol Shine Group has recently announced that the new entertainment format Lego Masters has landed its first international deals with Endemol Shine Australia and Germany. The production house has been commissioned to produce series with this new format Nine in Australia and RTL in Germany.
It is originally created by Tuesdays Child. The show launched on Channel 4 in the summer 2017, winning an average audience of two million viewers. The launch episode was the number one programme of the day, exceeding the primetime average by 68 per cent. An extended second series will air on Channel 4 later this year.
“Lego is a globally renowned and much-loved phenomenon that appeals to people of all ages and Lego Masters most definitely has the same pull. It’s a hugely fun and family-friendly format and we expect it to engage Australian and German viewers and other markets in the way in which it has done in the UK,” says Endemol Shine Group CEO of Creative Networks Lisa Perrin as quoted by Rapid TV News.
The company is also behind new entertainment formats All Together Now that has been sold to six markets. It has produced content for all platforms including global hits Black Mirror, Big Brother, Deal or No Deal, Humans, Hunted, MasterChef, Peaky Blinders, The Island, The Brain, Tin Star and Your Face Sounds Familiar.
Last year Endemol Shine Group produced more than 800 productions, in 78 territories airing on more than 275 channels around the world.
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