NEW DELHI: After getting celebrities to do stunts in Khatron ke Khiladi, Bollywood’s daredevil actor Akshay Kumar is now going to find trained and famed dancers who will struggle to manage and survive on the dance floor.
Kumar will be the anchor and the mentor on the new dance show, ‘Dare 2 Dance’, which will air on Life OK from September, every weekend.
The reality programme will see the dancer perform in challenging venues rather than on a stage or a set. One would dance on a narrow wall or even under water. Kumar will first demonstrate the format to each contestant in the dance format with a commitment of a ‘first of its kind’ show.
Produced by SOL Productions, it is open to trained dancers from across the globe rather than just celebrities. There will no audience votes, and the elimination will be done in a unique form. He and two other personalities will form the jury. “Taking a cue from my son’s Sports Day function, I have decided that no participant will be eliminated after just one failure, but will be given another chance,” says Kumar.
Life OK general manager Ajit Thakur informs that around 30 per cent of the budget of the series will be spent on marketing. Since there will be several foreign participants, apart from advertising on channels, newspaper, hoardings and radio announcements, the social media will be used heavily to reach the viewers overseas.
The contestants will be challenged to prove their mettle as ‘Extreme Dance Ke Heroes’ in a hope to rise above all odds. Thakur reveals that many had walked out of the show after being told of the challenges.
He adds, “Kumar has successfully managed to challenge the status quo with his constant need to push the envelope and move beyond the common. It was this need to challenge the norms and do something different that brought us together. ”
To provide the right kind of setting, the entire series of sixteen episodes will be shot in and around Cape Town in South Africa.