MUMBAI: Channel [V] has been awarded the Gold Promax in the 'Best interactive promo category' for its promo with 'Rai University' and a Silver Promax in the 'Best Contest Promo' for the popular Coke [v] Popstars 2 at the The Promax Awards and BDA Asia Awards that were held in Singapore.
Channel [V] producer Venkatesh Gaikwad was also awarded the '2003 Rocket Award'.
The Rocket Award recognises a producer, marketer or designer with four or less years of experience in promotion, marketing or design who is already creating outstanding work. This award also recognises the most creative talent across Asia.
Speaking on the occasion, Channel [V] head honcho Amar Deb said, "It's a proud day for the creative talent in India. At Channel [V] you will find some of the most creative minds in the industry working together to create, innovate, out-of-the-box, irreverent content for their viewers along with excellent out of box promotions and contests for advertisers. These awards are a testament to our 24 hours, 7 days a week, 365-day, eternal commitment to do things differently and change the face of music television in India. All of us at Channel [V] are ecstatic, overjoyed, delighted, jubilant, over the moon and much more with this recognition from Promax."
Promax and BDA are the world's foremost organisations working on behalf of those involved in the promotion, marketing, and design of electronic media. They represent more than 4,200 member companies and individuals in over 60 countries who work in television, radio and digital media. They include senior executives, producers and designers involved in the creation of advertising, graphics and marketing materials for their companies.