MUMBAI: Multiple media solutions provider Pearl Media will launch its South India operations with a primetime soap Chidambara Rahasiyam to be aired on Sun TV. The half hour soap will air every Wednesday at 8.30 pm from 30 June onwards.
Directed by Naga, who has a number of popular programs to his credit, Chidambara Ragasiyam is based on the ancient art of Nadi and is a suspense thriller set in contemporary Tamil Nadu, says an official release.
Pearl Media has plans to collaborate with both C&S Channels and the national broadcasters and is close to signing up new programmes in the Hindi Language space, adds the release.