MUMBAI: Zee Entertainment Enterprise Ltd (ZEEL) has launched an offer price for its Hindi speaking audience till 31 January 2019. The ‘Zee Family Pack’ which was priced at Rs 45 per month for a suite of 24 channels is now being provided at Rs 39 per month for 23 channels.

Tailor-made to fulfil multiple demands from family, the ‘Zee Family Pack’ targets the Hindi speaking market (HSM). The Zee Family Pack includes leading channels such as Zee TV, &TV, Zee Cinema, &Pictures, Zee Bollywood, Zee News, Zee Anmol, Big Ganga, Zing, Living Foodz and many others, cutting across multiple genres such as entertainment, movies, news, music and lifestyle thereby offering content that caters to every member of the family, every day. 

To cater to the multi-genre needs of the premium viewers whose primary language is English, Zee has created the Zee Prime Pack English SD that includes premium channels such as Zee Café, & Flix, Living Foodz and WION priced at Rs 25 per month and the HD pack that includes & Prive HD in addition to these at Rs 35 per month.

With a total of 59 channels (43 SD & 16 HD) in 11 languages reaching a total of 148 million households every day, ZEEL has been offering audiences in India entertainment cutting across genres.