Mumbai: Disney Kids Network has strengthened its local content slate with the acquisition of two new home-grown animation shows - Bhaiyyaji Balwan and Twinkle Sharma #0007.
For Bhaiyyaji Balwan, the network has tied with Reliance Animation, which has been delivering IP driven content across multiple Indian languages with the help of latest and licensed technology in animation and VFX. While, Twinkle Sharma #0007 is created by Ssoftoons, a studio known for creating its storylines keeping their viewers’ mindset in mind, and integrating the cultural flavours with a blend of creativity, experience & consistency.
“Both the shows are set to bring wholesome entertainment for kids and families with relatable characters and a special focus on everyday stories, '' said the network on Thursday. Over the last year, the network has entertained kids and families with a range of local narratives from Gadget Guru Ganesha, Bapu, Guddu along with bringing in new episodes of their existing favourite –Selfie with Bajrangi.
“At the heart of what we do is tell great stories and introduce memorable characters that appeal to kids and families everywhere. The stories and characters represent our audiences in the best manner – indulging their creativity, imagination and their world. The two new additions in our local animation slate are an extension of this philosophy as we keep adding stories and characters that are varied, distinctive and have the ability to resonate with kids and adults alike. We are happy to be partnering with Reliance Animation and Ssoftoons and will continue to associate with local studios to present many such fresh, unique and best-in- class narratives for our beloved fans,” said a Disney Kids Network spokesperson.
Set against the backdrop of Gomtipur which is home to a charming young street smart Bhaiyyaji loved by the villagers for his shrewd simple problem-solving abilities. He rolls through the fun and frolic of rural life but works towards the betterment of their village.
While the second series Twinkle Sharma #0007 is a story of a girl protagonist – the smart and savvy 10-year-old girl Twinkle who seems like an ordinary girl- next-door but always protects her group of seven friends – only through her wit, intelligence and presence of mind.
“We have been striving to enhance the culture of story-telling by characterising animation in the world of fantasy and with the unique narrative like Bhaiyyaji Balwan, we hope to win the hearts of young audiences across the country,” said Reliance Animation CEO Tejonidhi Bhandare.
“We have been consistently working towards creating constructive animation content, bringing quality animation that people could easily relate to and that was the vision behind creating a girl protagonist and a hero in Twinkle Sharma #0007. We are really looking forward to associating with Disney Kids Network and presenting our creation through their powerful platform and reach,” said Ssoftoons CEO Sourav Mondal.