Mumbai : Broadcast Audience Research Council (Barc) India has released currency data for the fifth week, i.e.,  28 January  to 3 February 2023 . As per data for the all India 2+ target group, Star Plus is the most watched channel in India with an average minute audience (AMA) of 2439.41 (000) AMA. It was followed by Sun TV at 2331.01 (000) AMA, Goldmines at 2048.55 (000) AMA ,  Dangal at 1994.68 (000) AMA and Star Maa at 1980.7 (000) AMA

The average minute audience (AMA) is defined as the number of individuals within a target audience who viewed a televised "event," averaged across minutes. In the Hindi speaking market (HSM), Star Plus emerged as the most watched channel at 2354.6 (000) AMA, followed by  Goldmines at 2022.69(000) AMA, Dangal at 1985.92 (000) AMA,, Colors at 1745.66 (000) AMA and Star Pravah at 1627.73 (000) AMA.

In the South market, Sun TV was the most watched channel at 2314.97 (000) AMA, followed by Star Maa at 1930.3 (000) AMA, Zee Kannada at 1552.68 (000) AMA , Zee Telugu at 1499.91(000) AMA and Star Vijay at 1317.28 (000) AMA.

In the Maharashtra/Goa market, Star Pravah was the most watched channel at 1612.77 (000) AMA , followed by Colors Marathi at 430.05 (000) AMA, Zee Marathi at 420.19 (000) AMA, Sony Sab at 374.62 (000) AMA and Colors at 350.85 (000) AMA.

In the West Bengal market, Star Jalsha was the most watched channel with 1032.42 (000) AMA, followed by Zee Bangla at 822.88 (000) AMA, Jalsha Movies at 168.91 (000) AMA, Colors Bangla at 139.66 (000) AMA and Enterr 10 Bangla at 126.9 (000) AMA.

In the megacities market, including Mumbai, New Delhi, Kolkata, Bengaluru and Chennai, Colors was the most watched channel at 475.71(000) AMA followed by Sun TV at 410.59 (000) AMA, Star Plus at 388.61 (000) AMA, Star Pravah at 303.49 (000) AMA and Star Vijay at 257.5 (000) AMA.