MUMBAI: Republic Bharat, the Hindi news channel of Republic Media Network, announced the launch of Sangam – Sahitya, Sur aur Shakti, a cultural initiative that highlights and showcases the essence of India’s artistic and cultural heritage.

As per the press release, Republic Bharat mentioned reaching over 49 crore people annually and is watched by every second viewer in India’s TV universe, Republic Bharat is taking a bold step beyond the news to establish Sangam - Sahitya, Sur aur Shakti as a beacon of India’s rich traditions in literature, music, spirituality, and women empowerment.

With Sangam – Sahitya, Sur aur Shakti, Republic Bharat promises an unparalleled energy of musical performances, inspiring storytelling, meaningful discussions, and vibrant cultural expressions. The initiative will feature a stellar lineup of India’s most revered speakers, musicians, writers, artists, and novelists, each contributing their unique voices to celebrate the nation’s legacy.

Republic Media Network CEO Hersh Bhandari remarked: "As a network rooted in the principle of ‘Nation First,’ we firmly believe that culture lies at the heart of our national identity. With Sangam – Sahitya, Sur aur Shakti, we are launching a cultural IP that embodies this belief, showcasing India’s unmatched artistic brilliance to the world. This is more than an event; it’s a movement – a commitment to celebrating our traditions, creativity, and diversity.”

Republic Media Network’s Sangam – Sahitya, Sur aur Shakti is poised to become a powerful platform for cultural dialogue and creative exchange, bringing together audiences from all walks of life. By weaving together music, literature, and art, the IP aspires to inspire a deeper appreciation for India’s timeless traditions while offering a fresh perspective on the cultural narratives that unite the nation.