MUMBAI: The regional entertainment channel of Bihar, Jharkhand and Purvanchal, Big Magic Ganga is planning to launch five new shows for its Navratri special series over nine days under Jholaa Jhuleli Maiyaa.

Starting from second week of October, Jholaa Jhuleli Maiyaa will include a special programming line-up dedicated to Goddess Durga comprising shows such as Ganga Jagran, Ram Charan Sukhdai, Bhakti Sagar, Jai Durga Maaiya and Family Talkies – Shakti special. 

The show Ganga Jagran is a stage based devotional musical event with a combination of devotion and entertainment. The show will be led by singer and actor Pawan Singh, clubbed with various known artists from the region. Ganga Jagran will air on 17 October, with a repeat telecast on 18 October for duration of three hours.

Ram Charan Sukhdai is a devotional music series associated with spirituality along with bhakti songs. Singer Malini Awasthi will anchor the show and recite famous phrases from various holy books and will explain them in simpler terms to the audience. This half hour show will be aired from Monday – Friday at 9 am. 

The 90 minute devotional show Bhakti Sagar will air at 7.30 am and pay tribute to nine goddesses in the form of bhajans. Ensuring a special dose of family entertainment, the channel will be introducing Family Talkies - Shakti special (Nau din Nau Flimyein). The special segment will showcase movies for nine days based on women empowerment.

BIG Magic Ganga TV programming senior vice president Partha Dey said, “Navratra is one of the most celebrated festivals in the north and being the leader in the region, we wanted to provide our audience with a seamless experience of devotion and entertainment. The whole idea of Jholaa Jhuleli Maiyaa series is to bring this nine day celebration right at the doorstep of our viewers in a format that is engaging, entertaining and creative.”