MUMBAI: Eenadu Champion Cricket Cup has bagged the prestigious Guinness World Records for being the largest cricketing tournament in the world. With participation of as many as 1573 teams, the inter-college cricket tournament promotes the game of cricket among youth.
Held in the states of Andhra Pradesh and Telangana, the tournament has witnessed various teams competing with each other in qualifying matches played over months before finally culminating into the mega finale.
Eenadu is a popular Telugu daily and its cricket champion cup, which debuted in the year 2006, has gone from strength to strength ever since. With a humble beginning in the inaugural year, the tournament has become the world’s largest in a span of eight years. This recognition pays tribute to the efforts of Eenadu, which has created an opportunity for the cricket lovers residing in the remote towns. It has also brought a large number of the participation of district teams, turning the inter-college tournament into a cohesive force.
This prestigious tournament has also provided a wonderful platform to various brands for publicity, giving them an opportunity to interact with youth across Andhra Pradesh and Telangana states.