MUMBAI: Multi Screen Media’s (MSM) sports TV station Sony Six has signed a long-term deal with Total Nonstop Action (TNA) wrestling, which makes Sony Six the exclusive home for all TNA content until 2022.
The partnership also includes a commitment to the discovery and development of talent from the Indian subcontinent to join the TNA roster, following in the footsteps of Mahabali Shera – who last year became TNA’s first ever Indian-born superstar.
Fans across the Indian subcontinent can watch TNA’s flagship show Impact Wrestling every Monday night at 9 pm on Sony Six, with TNA Wrestling’s Greatest Matches airing every Tuesday at 9 pm and TNA Xplosion each Wednesday at 9 pm. Sony Six also airs TNA’s PPV and One Night Only events.
Since joining the Sony Six line-up in the summer of 2013, TNA has helped Sony Six get popularity amongst sports channel across the Indian subcontinent. Other major sports/events on Sony Six include Indian Premier League (IPL) cricket, FIFA World Cup soccer, NBA basketball and Ultimate Fighting Championship (UFC).
A major highlight for 2015 has been the Impact Wrestling debut of Mahabali Shera. Introduced in a blaze of publicity by Olympic Gold Medallist Kurt Angle, Shera has made headlines and led news bulletins across India.
Sony Six business head Prasana Krishnan said, “We are extremely thrilled to extend our partnership with TNA. India historically boasts of a rich heritage in wresting and we believe, that through this initiative, we will be taking another step forward in reaching out to our audiences across India. The introduction of Shera and more Indian talents will only bolster our special televised capsule of action sports, which will feature the best of action and combat sports. We at Sony Six look forward to building on this fascinating sport.”
TNA president Dixie Carter added, “India has an incredible cultural heritage with wrestling and we are thrilled to continue this amazing partnership with Sony Six for years to come. As is evident through this long-term deal with Sony Six, the powerful introduction of Mahabali Shera, and our continued pledge to find and develop Indian talent, together we are committed to growing legions of TNA fans across the Indian subcontinent.”
