MUMBAI: Aircel Chennai Open has tied up with Sony Pictures Networks India (SPNI) as the official broadcast partner for its upcoming edition. The tournament is starting on 2 January 2017 and will be hosted at the SDAT Tennis Stadium in Nungambakkam.
The tournament is into its 22nd year and will be also be beamed live on SPNI’s digital platform SonyLiv. Sony Six and Sony Six HD will be broadcasting the matches live in India, presenting fans with another world class tennis experience.
SPNI has added the Aircel Chennai Open in its already elusive list of tennis shows which includes Australian Open, ATP World Tour Masters 1000 events, ATP World Tour 500 events and the prestigious season-ending Barclays ATP World tour finals. Tennis is one of the most followed sports in the world and SPNI’s constant efforts in the sports prove their focus on tennis.
Aircel Chennai Open director Tom Annear said, “We believe in getting better with each edition of the tournament. All of the Centre Court matches will be broadcast for our viewers to enjoy the action of the new season’s opening tournament. We want to provide a special experience for Aircel Chennai Open fans worldwide and our association with Sony Pictures Networks India is another step in that direction.”
The tournament this year promises to be a bigger and better affair with top of the line players
including World No. 6 Marin Cilic (Croatia), Roberto Bautista Agut (Spain), Borna Coric (Croatia), Tommy Robredo (Spain) and Mikhail Youzhny (Russia) going head to head. Indian Players on the roster include Leander Paes, Rohan Bopanna, Saketh Myreni and Ramkumar Ramanathan vying to begin the new tennis season with a flying start.
SPNI distribution and sports business president Rajesh Kaul added, “The Aircel Chennai Open is yet another significant addition to the SPN’s line-up of live tennis properties that validates our network as the premier destination for tennis fans. We are pleased to showcase India’s only international live tennis tournament which is a part of the prestigious ATP World Tour 250 series of the Association of Tennis Professionals (ATP) World Tour. Our viewers will get to watch some of the finest Indian & International players in men's professional tennis during prime time on our on-air and digital platforms.”
The matches are scheduled to start at 5pm IST and would be expected to tap into the ever-growing frenzy in the Indian sports audience.