BARC week 41: Times Now, ET Now, Aaj Tak, Zee Business dominate news genres

BARC week 41: Times Now, ET Now, Aaj Tak, Zee Business dominate news genres

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MUMBAI: Times Now continued to dominate in the English news channels genre in the All India (U+R) market according to Broadcast Audience Research Council (BARC) India data for week 41. In the Hindi news segment, Aaj Tak led the genre.

 

On the other hand, Times Network’s ET Now topped the English business news channels genre, whereas Zee Business secured the leadership position in the Hindi business news channels genre.

 

ENGLISH NEWS

Times Now maintained its leadership and garnered first spot with 560 (000Sums) followed by CNN IBN at 233 (000Sums). India Today Television garnered third position with 202 (000Sums) and NDTV 24x7 held the fourth place with 183 (000Sums). News 9 in the fifth slot scored 156 (000Sums) in week 41 All India (U+R).

 

In week 40 (C&S 1 lakh), the pecking order was as follows: Times Now in first spot, India Today Television in second and CNN IBN in the third position.

 

HINDI NEWS

Aaj Tak secured the first place in Hindi news genre with 72067 (000Sums) followed by India TV in the second spot, which scored 69694 (000Sums). ABP News secured the third berth with 65005 (000Sums), whereas News Nation with 62737 (000Sums) and Zee News with 50239 (000Sums) bagged the fourth and fifth place respectively in week 41 All India (U+R).

 

In week 40 (C&S 1 lakh), India TV was at the top spot, followed by Zee News and Aaj Tak in second and third spot respectively.

 

ENGLISH BUSINESS NEWS

In the top four English business news channels, ET Now continued to lead the genre with 484 (000Sums) followed by CNBC TV 18 with 368 (000Sums) in the second spot. NDTV Profit & NDTV Prime in the third slot scored 108 (000Sums), whereas Bloomberg TV secured fourth place with 38 (000Sums) in week 41 All India (U+R).

 

In week 40 (C&S 1 lakh), CNBC TV 18 led the genre, followed by ET Now in the second spot and NDTV Profit and NDTV Prime in the third place.

 

HINDI BUSINESS NEWS

In the Hindi business news genre, Zee Business bagged the first spot with 1099 (000Sums) followed by CNBC Awaaz in second slot with 949 (000Sums) in week 41 All India (U+R).

 

Incidentally, in week 40 (C&S 1 lakh), CNBC Awaaz led the pack and was followed by Zee Business in the second spot.