MUMBAI: Sony Entertainment Television has announced the launch of the seventh series of its popular weekend programme, Kya Hadsaa Kya Haqeeqat - Karzz. The show premieres 2 August.
A SET press release claims that Karzz promises yet another season of thrills and twists, drama and excitement. Produced by Balaji Telefilms, Karzz is being positioned as "a spine-chilling tale of rebirth and the afterlife...four friends who discover that they were meant to be together in every birth!"
The storyline of Karzz revolves around four friends Nishita, Nakul, Sonia and Amar who become helpless pawns in a fatal game that destiny plays with them. Their world turns upside down when the foursome discover that they had been together in their last birth too. But what the naked eye cannot see is the celestial connections that ensure that Charulata, Vaishnavi, Rajvir and Mahesh are reborn and become a foursome once again in this life as though they were meant to live every birth together!
Kya Hadsaa Kya Haqeeqat has been gaining in popularity in recent weeks. The last series of Kya Hadsaa Kya Haqeeqat-Kayaamat bagged 19 per cent audience share making it an undisputed leader in the weekend prime time programming across channels, claims SET executive vice president Sunil Lulla.
Adds Balaji Telefilms creative director Ekta Kapoor, "Over the last one year, the Kya Hadsaa Kya Haqeeqat series have successfully reformed the weekend television viewing patterns making it one of the most watched thriller series today. The new series – Karzz revolves around re-incarnation and life after death, concepts which are most intriguing to Indian audiences."
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