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We just can‘t say another one bites the dust, for the new channel Sabe TV which belongs to Shri Adhikari Brothers Television Network which has been a household name for the television viewers for quite a long time. And it comes as no surprise that the production house decided to launch their own channel after producing more that 35 sitcoms for various channels. The brothers had a official launch meet for the announce the launch of their Rs 1.25 billion channel, Sabe TV, in their home town Ahmedabad.
The Shri Adhikari Brothers name tag will definitely be easy to sell considering the production house has churned our hits after hits on various channels and in many languages and has been doing it consistently for a long period of time. The launch of the channel, which will be beamed off the Asiasat-3, was also done in a very unique manner. The brothers roped in the lissome Karishma Kapoor, who announced in the launch party "Jab Dekho Sabe Dekho", to hand over goodies to cable operators, a strategy obviously intended at improving its relationship with the cable operators.
As far as the channels programming is concerned there is no doubt that the channel will definitely get some big hits for their own channel in the same way that they did for others. The channel has also roped in high profile producers like Sachin and Ravi Rai for production of popular serials.
Also the channel, to set itself apart from the rest of the channels, has announced that it will not have any films on air. Instead the channel is focusing exclusively on up to 30 original programmes from all genres. Sabe will also air few popular Shri Adhikari Brothers serials which are aired on other channels.
