Mumbai: After three years of operations, Planet Marathi OTT has announced a significant investment from a prominent USA-based private equity firm, A & MA Capital USA. The initial investment, totalling approximately $5 million, is expected to increase over the next two quarters. This transaction marks one of the largest investments in the regional Indian entertainment sector to date.

Commenting on the investment, Planet Marathi OTT founder Akshay Bardapurkar stated “We are committed to growing the Indian regional entertainment space and with this significant investment we are prepared to bolster our offerings and content slate. As a company we stay dedicated to bringing the best quality entertainment on OTT and with our new partners we will take this dedication to newer heights”.

In addition to the private equity investment, Dcafe, a globally renowned media-tech company, has also entered into a strategic agreement with Planet Marathi OTT, further strengthening its technological capabilities.

“Partnership with Dcafe platform represents a significant milestone for us, solidifying our position in the tech-driven entertainment landscape," Bardapurkar added.

Planet Marathi OTT continues to pioneer in the Marathi entertainment industry, leveraging these strategic investments to bolster its content library and technological infrastructure.

Established with a vision to expand the horizons of Marathi OTT and provide an exclusive platform for industry talent and stories on a global stage, Planet Marathi OTT has consistently delivered content that pushes boundaries and captures audience imaginations. Boasting a diverse array of genres including romance, comedy, family drama, politics, crime, thriller, and satire, the platform has redefined the landscape of Marathi content in the digital sphere. It is home to national award winning content like Goshta Eka Paithanichi and most watched web series Raanbaazaar.