Mumbai: Digidarts is a specialized agency thriving digital growth for top companies with their 360° full-funnel Performance Marketing Services. With a noteworthy 9+ years of experience in comprehending the ever-changing Indian consumer landscape, the agency's prowess lies in accelerating the growth of more than 200 clients, showcasing their solid consumer insights and steadfast commitment to sustainable, long-term engagement.

At the core of Digidarts' reliable reputation is its adaptability to the dynamic market landscape. They artfully blend Human IQ with Machine Learning, enabling brands to establish meaningful connections with their audiences across digital platforms. Digidarts caters to brands' Omnichannel growth by consistently delivering exceptional results.

With a focus on crafting exceptional strategies designed for the profitability and success of their clients, the agency ensures that their brands thrive in the ever-evolving and competitive digital landscape. With massive plans for the future, this promising agency is all set to craft a new language for digital and performance marketing success.  

Indiantelevision.com reached out to Digidarts founder & CEO Siddhartha Vanvani in conversation regarding the agency’s goals, his motivation to establish Digidarts and more…

Edited excerpts

On the motivation to establish a digital marketing agency

I had just finished my masters in the UK and I was back in India where I started to research the digital marketing industry in India and noticed that there was a lack of transparency between brands and agencies. That is when I decided to bridge this gap and help brands reach out to their right target audience and laid the foundation stone for India’s pioneer full-funnel 360° performance marketing agency - Digidarts at the young age of 22. Since the past 9 years, I have seen it all. I have seen the hustle of a young entrepreneur and have gone a long way in catapulting Digidarts as the leading performance marketing agency in Gurgaon. Together my darts and I have scaled more than 150 brands in the country.

On elaborating the marketing services working together to enhance clients' digital presence and drive results

At Digidarts, we excel in delivering comprehensive performance marketing solutions that integrate branding, creative storytelling, and media planning. Our approach begins with understanding a client's unique brand identity and audience. After getting an understanding of their desires and wants, we then craft narratives that resonate with the prudent target market and leverage various digital channels for maximum conversions. Our goal is to provide maximum ROI to our clients and we do that by taking data-backed marketing decisions across different channels.

On Digidarts' partnership status bring to its clients as a Google Premier Partner

As a Google Premier Partner, we have access to the leading practices, enabling us to stay ahead of the latest trends and industry benchmarks. This ensures that our clients receive the best BullsEye strategies tailored to their unique needs.  We gain early access to the latest tools and features, allowing them to experiment and innovate, providing clients with a competitive edge.

On Digidarts staying ahead of industry trends and incorporating innovative approaches into its strategies  

We are able to stay ahead of the curve and master industry trends because of our belief in continuous learning and adaptation. The main reason why are able to stay ahead is because we have fostered a culture of innovation and that has enabled our darts to be more experimental in their approach. This proactive approach allows us to incorporate innovative strategies into our work, ensuring that our clients always receive BullsEye solutions

On the key growth areas and priorities for Digidarts in the coming years

Mobile apps and e-commerce have been the core areas for Digidarts for a long time and we will continue to provide bullseye strategies as these will continue to grow. Apart from this, we will continue to expand in growing industries like Renewable Energy, Mobility, Health Tech, FinTech, and more.