MUMBAI: Food delivery company Foodpanda, India’s fastest growing today announced its acquisition of Mumbai-based food-tech venture Holachef.
Through this collaboration, Foodpanda marks its strategic entry into cloud kitchens and plans to launch its own brand of food products in different categories.
Foodpanda will build deeper capabilities to serve the diverse needs of millions of Indians by bringing different trusted offerings tailored to the needs of specific customer segments alongside an enhanced food ordering experience. With India’s largest food delivery network of 125,000 delivery partners, Foodpanda is well poised to address the increased demand on its platform.
Foodpanda India CEO Pranay Jivrajka says, “Through the Ola platform, we already have an unmatched access to over 150 million customers and an understanding of their preferences. We have been able to bring an enhanced experience for millions of customers over the past year. We aim to build India’s largest cloud kitchen network that will be a major step in further elevating the food experience for our customers.”
As part of the acquisition, Foodpanda will take over Holachef’s business including its kitchens, equipment, as well as bring onboard the company’s employees.
Holachef’s founders are set to join Foodpanda’s leadership team.
Launched in 2012, Foodpanda’s cumulatively reach is over 150 million consumers across the country. With an enhanced focus on local innovation, technology, and delivery logistics, we are redefining the experience for every one of our stakeholders viz. customers, delivery partners, and restaurant partners.
Foodpanda is also India’s fastest growing food delivery platform, processing over 300,000 orders a day from 25,000+ restaurant partners across the country with the largest food delivery network of 125,000+ Delivery Partners.