MUMBAI: She is expanding her scope of work. Until November 2024, Meher Anand was account director south Asia of CNN International Commercial. Now she has gone ahead and joined media sales and content consultant Mediascope as vice-president strategic partnerships.

Meher spent the last 13 years of her career working with CNN International  Commercial where she was responsible for delivery and development of the south Asia region towards the APAC/global objectives across platforms - TV, digital, social & audio.

At Mediascope, she is expected to lead ad sales and strategic initiatives across media in both established and emerging markets in south Asia.

“With her expertise in both domestic and international media sales, she aligns perfectly with our ambitions,” said Mediascope in a posting on Linkedin.