MUMBAI: After his stint at the payment gateway company PayU India that spanned around three years, Saranjeet Singh has joined Airtel Payments Bank starting July 016.

Singh will be responsible for sketching out the business' digital marketing strategy with key focus on the service's tentative launch in and around September 2016.

As per industry insiders, he is currently reporting to the COO Shweta Aprameya, who was the founder of YTS Solutions that Airtel had acquired and rechristened as Airtel Money about a year ago. Earlier last month, Airtel's senior executive Shashi Arora's movement from its DTH business to Airtel Payments Bank as CEO created quite a buzz in the industry.

With few months left for the its official launch, as well as that of its several competitions , Airtel Payments Bank is seeing major influx of talent from within the market.