BENGALURU: Sky Deutschland and Warner Bros. International Television Distribution (WBITD) announced that they have agreed to an early extension of their cooperation for several more years. The long-term contract between Sky and Germany’s top film distributor includes on demand rights for all current new movies during the pay-TV window as well as exclusive pay-TV rights to all Warner movies across several platforms. Film fans will be able to continue enjoying exclusive access to the most recent cinema blockbusters from Warner as television premieres on Sky. Upcoming highlights include films such as “Interstellar”, “Horrible Bosses 2”, “Magic in the Moonlight”, “Mad Max: Fury Road” , and “Der Nanny” from Matthias Schweighöfer.
Content will also be available whenever and wherever subscribers want it via non-linear services Sky Go and Sky Anytime. In addition to current first broadcasting rights, Sky is acquiring exclusive pay-TV rights to a comprehensive package of high quality library films including rights for Sky Go and Sky Anytime.
Sky Deutschland executive vice president, programming Gary Davey said, “Warner Bros. has been one of Sky’s closest and strongest partners for years. And now we’re pleased to announce a multi-year extension. We would like to thank Warner for its trust and look forward to continuing this successful cooperation. In the future, film fans will be able to keep on enjoying the wide-ranging movie offering that is only available on Sky.”
"We are incredibly pleased to be continuing our long-standing relationship with Sky Deutschland," said WBITD president Jeffrey R. Schlesinger. "As our television business continues to evolve and consumer behaviours shift to include more options for viewing our content, it is important to have a smart, sophisticated and marketing-savvy partner like Sky in Germany and Austria to showcase our films in the first pay TV window. “
Rupert Murdoch's 21st Century Fox is in the process of selling its majority stake in Sky Deutschland to UK based BskyB which is also taking full control of Fox's Sky Italia and will combine the three pay-TV groups to form Europe's largest pay-TV service with 20 million subscribers.
