Star in deal with BPL for DTH push

Submitted by ITV Production on Sep 05, 2001

Star India‘s long awaited direct to home (DTH) project has taken another step towards becoming reality and it has teamed up with consumer electronics and telecom biggie BPL for this.

Star will be using BPL‘s retail outlets for distributing consumer set top boxes. The possibility of a Star-BPL deal had been talked about four years ago when the Rupert Murdoch-promoted company first toyed with the idea of getting into DTH in India.