MUMBAI: The Global Effie Awards has invited The 120 Media Collective and Sooperfly founder and CEO Roopak Saluja to be part of the jury this year. The awards honor multinational marketing communication efforts that have proven their effectiveness in four or more countries on at least two continents.
Top global marketers will judge the Global Effie competition this year in Singapore, São Paulo, New York and London. Saluja is slated to attend Round 1 of the jury meet in Singapore on 23 March.
Saluja drives The 120 Media Collective through its subsidiaries Jack in the Box Worldwide, Bang Bang Films and Sniper. Sooperfly, founded in 2015, most recently entered a joint venture with Vivek Law for personal finance in the online content space.
Saluja will also present a session titled - Content is King, Distribution is God! - at Adfest 2016 in Pattaya, Thailand on 17 March.