MUMBAI: BBC America has given Google the rights to premiere an episode from the third season of Footballers' Wives.

Media reports indicate that the first episode from the season will air commercial free on Google Video three days before it appears on BBC America on 20 February. The episode will be free on video.google.com/bbc.

BBC America is also coming out with a multimillion-dollar marketing campaign across print, television and online. The campaign features the show’s Tanya Turner, played by Zoe Lucker, striding across a soccer field in full evening dress and heels, with the tagline Sex, Lie$ and Murder. Everyone Plays Dirty. Don’t You?