MUMBAI: Star Plus climbed to the second position from fourth position as compared to the previous week in the Hindi (U+R) genre in Broadcast Audience Research Council (BARC) data for week 49 of 2018. Star Plus and Big Magic interchanged their eighth and ninth positions in the rural market. Zee Anmol and Sony Pal swapped their eighth and ninth positions in the urban market.
Hindi GEC (U+R)
Zee Anmol continued to be at the first position with 847007 impressions ‘000s. Star Plus climbed to the second position with 745149 impressions ‘000s from fourth position as compared to previous week. Star Bharat retained its third position with 740960 impressions ‘000s. Zee TV jumped to the fourth position from second position this week with 738489 impressions ‘000s.
Star Utsav, Colors and Sony Pal bagged fifth, sixth and seventh positions respectively with 630978 impressions ‘000s, 552186 impressions ‘000s and 538862 impressions ‘000s.
Sony Entertainment Television, Dangal TV and Sony Sab retained their eighth, ninth and tenth positions with 523452 impressions ‘000s, 457151 impressions ‘000s and 399752 impressions ‘000s respectively.
Hindi Rural GEC
Zee Anmol retained its first position with 688621 impressions ‘000s. Star Utsav and Sony Pal interchanged their second and third positions as compared to the previous week with 434369 impressions ‘000s and 380659 impressions ‘000s respectively.
Star Bharat, Dangal TV, Zee TV and Rishtey retained their fourth, fifth, sixth and seventh positions respectively with 370858 impressions ‘000s, 355747 impressions ‘000s, 293550 impressions ‘000s and 283857 impressions ‘000s.
Star Plus and Big Magic interchanged their eighth and ninth positions with 23757 impressions ‘000s and 221374 impressions ‘000s respectively. Colors managed to continue to be at the tenth position with 178237 impressions ‘000s.
Hindi Urban GEC
Star Plus, Zee TV, Sony Entertainment Television, Colors, Star Bharat, Sony Sab and Star Utsav continued to be in the first, second, third, fourth, fifth, sixth and seventh positions respectively with 507578 impressions ‘000s, 444940 impressions ‘000s, 380532 impressions ‘000s, 373949 impressions ‘000s, 370102 impressions ‘000s, 301108 impressions ‘000s and 196608 impressions ‘000s.
