MUMBAI: Times Global Broadcasting’s 24-hour English business news channel ET Now has launched a new brand campaign focusing on its core proposition ‘Stay Ahead of the Market’.
In the new campaign, the channel is promoting the technical analysts - Ashwani Gujral, Sudarshan Sukhani, CK Narayan, Rajat Bose and Deepak Mohoni, who, starting 13 December, will give regular market updates.
ET Now will also highlight the “key strengths of the channel” which is breaking news first. “The dynamic ticker, in-depth analysis of the big markets stories and the faces who bring it all together – the anchors of the channel, will be promoted through this campaign," an official release said.
As a part of the campaign’s first phase, the channel will promote Gujral, Sukhani, Bose, Mohoni, and Narayan.
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