Mumbai: Friend MTS, a provider of video content security solutions, reported that several video service providers in Canada have chosen it to prevent piracy using dynamic delivery server blocking (DDSB). These companies have secured a nationwide court order to block servers hosting pirated content, including content from major sports leagues like FIFA, NBA, NHL, and UFC.
The court order allows internet service providers (ISPs) to block access to servers distributing pirated content without needing a new order for each event. This approach saves time and money by reducing court fees and appearances, while protecting valuable sports content rights.
Launched by Friend MTS in 2017, DDSB enables large-scale content blocking while meeting legal standards for court-granted orders. It provides customers with the necessary intelligence and evidence to persuade ISPs to restrict access to illegal servers, reducing the number of illegal streams. This helps drive viewers to legitimate platforms and preserves the value of video content. Friend MTS’ DDSB has a proven track record of blocking illicit access within minutes, particularly for short format content like sports and live events, and is increasingly used to protect linear content.
“This collaboration shows the powerful impact that results from video service providers, ISPs, and video security specialists coming together to fight piracy,” said Friend MTS CEO Shane McCarthy. “Canadian operators are leading the global industry by setting the bar for piracy prevention in new, dynamic ways. We’re thrilled to have helped them not only implement security solutions, but to obtain the blocking order as well. Our unique blend of expertise and blocking technology innovation is aiding their security teams, legal counsels, and business leaders with the right analytics and evidence to effectively stop piracy, without impacting legitimate websites.”