Shradha Sharma’s YourStory Media ropes in former Microsoft ace Sangeeta Bavi as COO

Shradha Sharma’s YourStory Media ropes in former Microsoft ace Sangeeta Bavi as COO

Sangeeta will take charge of YourStory's business and drive revenue growth, and its expansion

Shradha Sharam, Sangeeta Bavi

MUMBAI: This is indeed a big catch. Digital influencer and YourStory Media founder & CEO Shradha Sharma has hired former Microsoft executive director, digital natives  Sangeeta Bavi as the company’s chief operating officer (COO).

As COO, Shradha shared on linkedin, Sangeeta will oversee the end-to-end business, drive revenue growth and overall operations as the company prepares for its next phase of expansion.

“With two and a half decades of experience across global giants like Microsoft and Nokia, Sangeeta has loads of expertise in building high-impact teams and driving scale. In her decade of experience at Microsoft, she spearheaded the digital natives vertical, building it from the ground up and establishing it as a leading growth engine for engaging India’s top digital-scale startups.  Her leadership was instrumental in scaling the vertical into a trusted ecosystem partner for startups and a valued business vertical at Microsoft,” Shradha shared. 
“Sangeeta has also been a mentor to several startups, and has played an active volunteer role in Saasboomi community.”

A B. Tech in computer science and an MBA from IIM Bangalore, Sangeeta began her career at Wipro Technologies as a senior design engineer where she worked for three years. She was then picked up by  Nokia to work in the capacity  of senior software engineer at Tampere in Finland where she  did some cutting edge development work for the mobile maker.

That done, Sangeeta then whizzed back to India and continued with the Finnish company for a decade and a half being exposed to various functions like leading teams, doing R&D, managing strategic projects, managing products and when she exited Nokia for Microsoft India  she was designated as head developer outreach.

At Microsoft India, Sangeeta began as a product marketing manager in 2014 and moved into the company’s India president’s office as chief of staff and busines manager. From there, she was given the responsibility of working with startups at their early stages as director of Microsoft Indias start up business. Leadership of the digital natives vertical followed.

Shradha is cock-a-hoop with delight at Sangeeta’s coming on board as YourStory Media COO. Said Shraddha: “For any entrepreneur, their journey gets strengthened when a leader comes along the way, sees the vision and commits to be with you to scale and transform the dream you've built and lived.. And I am grateful to have someone as brilliant as Sangeeta Bavi join me on this journey of YourStory.”