MUMBAI: US digital entertainment service M-Go, which is a JV between DreamWorks Animation and Technicolor and entertainment company Lionsgate, are partnering to bring Lionsgate‘s movies and TV shows, including ‘The Hunger Games‘ and ‘Twilight‘ film franchises, ‘Tyler Perry‘s Madea‘ films and the TV series ‘Mad Men‘, to M-Go customers for purchase or rental.
M-Go has already secured direct content deals with many of Hollywood‘s studios and now adds Lionsgate. M-Go adds that this partnership further boosts its library of the newest releases of movies and TV shows. The two companies will also explore new content delivery models as part of their shared commitment to best serve their consumers. To kick off the partnership, M-Go will offer the ‘Mad Men‘ series catalogue so that people can discover the show for the first time.
Fans can also catch up on missed episodes. Lionsgate president of worldwide television, digital distribution Jim Packer said, "M-Go is exactly the kind of entrepreneurial partner with whom we like to be in business, and our partnership underscores the growing spectrum of digital and traditional platforms available for monetising our content.
"We‘re pleased to give M-GO access to our full range of content because they share our commitment to being at the forefront of home entertainment initiatives designed to meet the changing needs of our consumers."
M-Go CEO John Batter said, "Getting Lionsgate content was a top priority for M-Go. Being the ‘people-friendliest‘ digital entertainment service means never resting until we have secured the entertainment people want most at their fingertips such as their hot content like ‘Nashville‘, ‘Anger Management‘ and ‘The Impossible‘.
"We look forward to working with Lionsgate to lead the industry by pioneering new ways to maximize the benefits of digital by providing amazing entertainment instantly and earlier than ever before for consumers in the US."
M-GO is available for at home or on the go viewing on platforms and functions on operating systems ranging from Android to iOS to Windows. M-GO will be pre-loaded on LG Electronics Smart TVs, Samsung‘s Smart TV‘s, Blu-ray players and Wi-Fi tablets, Vizio‘s Smart TVs, Blu-ray players, Wi-Fi tablets and digital media players, and Intel® Ultrabook devices.
