MUMBAI: Keshet International is launching an international production hub in partnership with Telefe Argentina for the game show Boom! The hub is available for use by all licensors of the format worldwide.
Launched on 30 September, Telefe’s local version of Boom! became the slot leader across Argentina with an average share of 32.9 per cent. The same studio is now available to licensors along with full production crew so that international productions need only supply a cast and showrunner.
This comes after KI and Telefe announced co-developing entertainment formats for global distribution on the back of the successful local adaptation of KI’s interactive talent format Rising Star, the second season of which is now on air.
Boom!’s has also aired in Hungary (TV2), Kazakhstan (Channel Seven), Chile (TVN), and Uruguay (Canal 10, finished Spanish version) with a total of more than 400 episodes commissioned worldwide to date. The show has also performed well in the US on Fox. Versions for Cambodia (Bayon TV) and Peru (America TV) are in the pipeline.
Boom! fuses the drama, thrill and intensity of a blockbuster action movie with the high-octane fun of a video game, creating one literally explosive trivia challenge. The show was created by Keshet, Ido Rosenblum and July August Productions.