MUMBAI: Monsoon showers call for some more chuckles on Sab TV. The Adhikari brothers promoted channel, which has adopted 'Only Smiles, No tears' positioning since May 2003, has been bullish on building up its humour quotient ever since.
Amongst the slew of launches that the channel has planned this monsoon are four new comedy shows and three chat shows. The channel will also be making a few amendments to its current programming schedule.
Continuing its tradition of producing humour based shows, the channel will bring four more this June- July. Amongst them is a detective comedy Jasoos 005. A mix of mysterious yet comical situations, the show stars Sab TV veteran Sushmita Mukherjee, alongside Sooraj Thapar, Nasir Khan, Rakhee Tandon and Liliput.
Next is a sitcom based on sweet n' sour comical situations revolving around the lives of a non-vegetarian Punjabi family and a vegetarian Maharashtrian familyChuupke Chuupke. The show, directed by Rajan Waghdhare, has a romantic angle to it. While the storyline sounds suspiciously similar to a 70's hit movie - the Kamal Hassan, Rati Agnihotri starrer Ek Duje Ke Liye - the sitcom will be minus the emotional drama, of course.
Hamse Hai Zamanaa is a sitcom revolving around the lives of young men and women of today. It is a lighter look at success, failures and triumphs, that is, the lives of the youngsters.
Next in line is a unique Hasya Kavi Sammelan Wah Wah. The show will see famous Hindi poets get together to recite humourous poems.
Although Sab TV's news channel has not shown signs of launching anytime soon, the channel has been steadily building up its news and current affair content. What with Sab View (an analytical news bulletin programme) functioning smoothly alongside various chat shows, the channel will be launching three new chat shows.
Watchdog will look into all the scams, scandals and crimes in our country and Zimmedar Kaun? will aim at looking at both sides of the coin on various social issues, while Waqt Hamara Hai is the platform where youth can voice their opinions on issues affecting them.
In addition to the launches, the channel will get its popular current affairs programmes like Vir Sanghvi hosted Faces & Names, Swati Chaturvedi's Khuch Khaas Baatein, Jan Sansad by Harish Gupta and Khulla Manch by Manoj Raghuwanshi back in their original evening band at 10.30 pm.
Meanwhile, now that the elections are over, Sab Views is being shifted to the weekends.