Star India bags production rights for IPL 2018

Star India bags production rights for IPL 2018

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MUMBAI: Star India, which holds the TV and digital rights of the Indian Premier League, today also won the audio-visual production rights for IPL 2018 as well as the BCCI's domestic circuit for the 2018-19 season. The deal amount has not been revealed.

In a release, the board's acting secretary Amitabh Choudhary said that the BCCI reserved the right to extend the term for one more season of the IPL and one more season of domestic cricket. “The board, at its discretion, can extend the term to include IPL season 2020, as provided for in the services agreement,” he added.

The BCCI had invited request-for-proposal (RFP) documents for services relating to the live production of all matches for the IPL and the domestic cricket season.

A lot is riding on this year’s season for sponsors as the T20 tournament has gone on to become the fifth most popular sports event in the world with more than 335 million viewers. Last year, Star India won the global IPL media rights for Rs 16,347 crore for a period of five years.

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