ChanaJor OTT App : A new content app on the block leveraging the power of strategic partnerships

Starts 3rd October

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ChanaJor OTT App : A new content app on the block leveraging the power of strategic partnerships

The app has been steadily increasing its partnership umbrella.

ChanaJor

Mumbai: ChanaJor OTT, one of the fastest-growing streaming platforms known for its unique and diverse content, being the only Hindi OTT app in the country understands its target audience and the importance of creating sampling avenues.

An effort to create more destinations offers to attract sampling by subscribers, ChanaJor has been steadily increasing its partnership umbrella. The bouquet consists of collaboration with leading partners like Coupon Dunia, GrabOn, Plutos One, Abhi Bus, Mobikwik, Paytm and many other platforms.

These offers, available on the mentioned platforms, provides discounts and offerings making it easier than ever for users to explore ChanaJor OTT’s wide range of content, including comedy, drama, romance, and horror, all while saving on their first subscription.

Being an SVOD platform with a monthly price point of Rs. 59, this limited-time offers allows users to sample and enjoy the content and experience without the hassle of paying a full price. They can renew their subscription then at the ongoing price points.  With genres that appeal to every audience, from Gen Z rom-coms to thrilling horror-comedies, ChanaJor OTT ensures there's something for everyone.

When contacted, Mr. Pratap Jain, CEO of ChanaJor mentioned  “India is a price sensitive market and everyone likes trying before buying. This partnerships allows us to create sampling environment. There is a steady growth in people engaging with the platform and the most watched series are the dubbed KDrams, our latest show “Corporate Majboori”, romantic shows are also liked and watched with the average watch time being 13mins which is a remarkable milestone for snackable content platform. We see more people relating to the content from Tier 2 Tier 3 markets. Our approach is going to be to add more newer shows and relatable stories.”