Mumbai: Disney+ Hotstar has announced that its first Telugu Hotstar Special "Parampara" will begin streaming on 24 December. The platform dropped a trailer for the new show on Wednesday.

Written by Hari Yelleti and directed by Krishna Vijay L and Viswanath Arigela, the show features a stellar cast including Naveen Chandra, Ishan, Aakanksha Singh and others. The show is led by Jagapathi Babu and Sarath Kumar. The series is backed by Baahubali producers Shobu Yarlagadda and Prasad Devineni of Arka Mediaworks Production.

“‘Parampara’ is a drama that is based on the power ambitions of its characters,” said director Krishna Vijay L. “The audience will be treated to a power drama that packs emotions, actions and an enticing story that will keep them hooked on to the series.”

“I am honoured to mark my digital web series debut with Parampara and the waves it is expected to create for Telugu digital entertainment space,” said veteran actor Sarath Kumar. “My role as a powerful business tycoon has multiple layers that have been masterfully maneuvered through Krishna Vijay L’s direction. As an actor working on a web series for the first time, there are certain transitions that need to be done and it was a journey filled with excitement and exploration about my acting process. I hope ‘Parampara’ finds resonance with the audience.”

“‘Parampara’ has a very unique story to tell. Through the series, the audience will enjoy a roller coaster ride of power tussles, deception and family infightings,” said actor Jagapathi Babu. “For my character Mohan Rao, there is a silent intensity to the way he walks, moves and talks that is very captivating. The entire build-up of the character had several learnings for me both as an actor and human. I had a lot of fun playing Mohan Rao and I hope that comes through in the series as well.”