Mumbai: Media veteran Sanjay Samson on Monday announced that he has joined Sanmaan OTT, a soon-to-be-launched Marathi OTT platform.

Samson took to social media to announce his next move. "Moving on where the future is….happy to share that I have joined OTT ‘Sanmaan'," he said in a LinkedIn post.

Samson is armed with 29 years of experinece in ad sales, marketing, brand building and corporate relations. He serves as the president of Mumbai-based Kris Mediaworks for revenue and acquisition. Previously, he has worked with Bennett Coleman & Co Ltd (Times Group) as senior general manager for ten years. He was associated with Lokmat Media Group as chief officer for more than 11 years. His past stints also include media companies like Dainik Bhaskar Group, The Indian Express, and Lokshahi News where worked in various roles.