India: Close on the heels of celebrating its first anniversary, short-video app Moj has announced a nationwide talent hunt, #MojSuperstarHunt. The campaign aims at finding remarkable talent amongst the most original and outstanding content creators across India. The competition is set to take place between 15 July and 31 August.

Moj will provide a launchpad for the next generation of creators to showcase their skills and help them reach digital stardom, the company said in a statement. The top five winners will be awarded Rs five lakh each, and they will compete with each other for the ultimate prize of Rs ten lakh, it added.

The show will be hosted by Moj’s top influencer Awez Darbar and the grand finale will have Bollywood choreographer-director Remo D’Souza as the judge.

Moj's director-content strategy, Shashank Shekhar said, “As we complete our first anniversary, we wanted to celebrate the creator community who have contributed to our success.  We are thrilled to launch #MojSuperstarHunt that will serve as a unique platform to unearth some of India’s finest talent. At Moj, we celebrate originality and creativity and are constantly looking at avenues to further our creators’ growth. With this platform, we endeavour to bring out the best emerging stars in the country and help them reach incredible levels of recognition and success.”

On judging the talent hunt, Remo D’Souza said, "The talent hunt is a great concept to give creators, who are passionate about their craft, a stage. I believe #MojSuperstarHunt will be a path-breaking show for budding artists and will give rise to a new generation of digital stars. I am excited to see what creators from across India will bring to the table."

On the occasion of its one-year celebration, Moj has also rolled out a special birthday lens with its 3D avatar ‘Mast Moji’.