MUMBAI: Netflix comes back to the sitcom battle as it has landed the global streaming rights to Seinfeld. The streaming giant announced on Monday that all 180 episodes of the sitcom will be with Netflix after striking a deal with Sony Pictures Television.
Not only will Netflix offer Seinfeld in the US but also to its 151 million subscribers throughout the world in 2021. The move comes at a time when the company recently lost the streaming rights to shows like Friends and The Office.
“Seinfeld is a one-of-a-kind, iconic, culture-defining show,” Sony Pictures Television chairman Mike Hopkins said as quoted by Los Angeles Times. “Now, 30 years after its premiere, Seinfeld remains centre stage. We’re thrilled to be partnering with Netflix to bring this beloved series to current fans and new audiences around the globe,” he added.
Walt Disney-owned Hulu currently has the domestic streaming rights to Seinfeld for $130 million in a six-year deal that expires in 2021. After the deal with Hulu ends in June of that year, the deal with Netflix will kick in.
“Seinfeld is the television comedy that all television comedy is measured against,” Netflix’s chief content officer Ted Sarandos said as quoted in media reports. “It is as fresh and funny as ever and will be available to the world in 4K for the first time,” he added.