MUMBAI: Accedo has tied up with SportsFix to deliver dedicated OTT sports live streaming service in the ASEAN region. SportsFix has also selected the Brightcove Live platform to deliver premier live and VOD local sports content across the region.

SportsFix, launched in Malaysia in August 2017, is ASEAN’s first OTT platform that delivers live and VOD sports content, with a focus on live streaming as a premium offering. The platform was conceptualised and launched to serve a large untapped niche segment of overseas foreign workers in the region.

SportsFix streams popular local, regional and international sports content on its platform and works closely with Telecommunication operators across the region to deliver the content directly to millions of mobile devices.

SportsFix CEO Carl Kirchhoff comented, “Accedo’s platform and excellent team helped us launch in record time with all Telcos in Malaysia and allows us to aggressively roll-out localised services in ASEAN in 2018. Accedo’s proven expertise in this region and agile development of a suite of customisable products were the main reason for choosing Accedo.”

Accedo CEO Michael Lantz added, “Sports entertainment is one of the key drivers for video services and innovation across the globe. The mix of live and VOD sports content from both regional and international matches are likely to prove extremely popular amongst consumers.”

SportsFix is currently available via mobile web and by Q1 2018 can be expected on iOS and Android, SportsFix is using Accedo One Inisght to analyse usage and engagement metrics across those platforms.