MUMBAI: Amazon announced an exclusive content deal with Lyca Productions for the digital premiere of 2.0, the Rajnikanth and Akshay Kumar-starrer mega-budget blockbuster. Prime members will have access to watch the Tamil, Telugu and Hindi versions of the much-awaited film on Prime Video. One of the most opulent projects in Indian cinema, with a reported budget of almost $ 90 million, 2.0 also marks the debut of Kumar in South Indian cinema and as the antagonist.

Commenting on the association with Lyca Productions, Amazon Prime Video director content Vijay Subramaniam said, “With this momentous deal, Amazon Prime Video further enhances its robust Bollywood and regional content library. We keep the customer at the centre of all that we do. Amazon Prime Video is happy to join hands with Lyca Productions for the exclusive streaming rights for this mega blockbuster film. Both, Rajinikanth and Akshay Kumar are phenomenal actors with an unbelievable fan following that will soon get the chance to stream the sequel of Rajnikanth’s memorable movie on their favourite streaming device.”

“Making movies is my passion” said Lyca Group chairman Subaskaran Allirajah. “We are here to produce great movies. I hope these investments will take Tamil and Indian cinema to world-class standards.”

2.0 is helmed by the master of grandeur, Shankar, and is the sequel to the 2010 film Endhiran (Robot). It will see Rajnikanth reprise his role of Dr Vaseegaran and the robot Chitti. The movie, pegged as one of Asia’s costliest ventures, is also being filmed using 3D cameras directly to ensure that the film provides a grand visual experience.