MUMBAI: Discovery Networks Asia-Pacific senior vice president & general manager ?South Asia Rahul Johri was conferred the "CEO of the Year" award at the Broadcasting Industry Awards organised by the World Brand Congress.

With over 19 years of experience in the industry, Rahul has worked across media verticals, from news channels, magazines and news dailies.

The award was given in recognition of Johri?s impactful strategy in establishing Discovery as the leading non-fiction media company in the country and his inspiring leadership to build a robust and varied portfolio of eight unique channels, led by the leading factual entertainment brand - the Discovery Channel.

Johri has been responsible for the company?s expansion and growth including its localisation strategy and launch of multiple language feeds across brands. His venture to launch the game changing channel in the kids genre, Discovery Kids, has received industry wide applaud. His recent initiative is Discovery?s association with India Today Group to launch Discovery Channel Magazine in India.

Johri said, "It is an honour for the entire company. I am grateful to my team, our esteemed partners and stakeholders in the region who have shared the spirit of commitment in making Discovery as one of the most respected television brands in South Asia.?

The jury said, ?The distinction compliments Rahul Johri?s innovative thinking and creative leadership which has translated into business excellence.?

Johri joined Discovery in 2001 and currently leads its South Asia operations. He is responsible for the overall growth strategy of India?s highest quality factual and lifestyle portfolio including Discovery Channel, Animal Planet, TLC, Discovery Science, Discovery Turbo, Discovery HD World, Discovery Tamil and Discovery Kids.

Rahul is also credited with commissioning a range of acclaimed series including Living with a Superstar: Shah Rukh Khan, What Not to Wear: India, Oh My Gold!, and Be Blunt with Adhuna Akhtar. He also spearheaded Discovery Channel?s association with Yash Raj Films for the latest release Jab Tak Hai Jaan and with the Indian Army for its women officers? expedition to Mount Everest in 2012.

Johri is a Board Member and Treasurer of Indian Broadcasting Foundation (IBF). He is also a member of the media and entertainment committee of Confederation of Indian Industries (CII) and member of the Media & Entertainment Division of Ficci