Mumbai: Doceree, a global platform for HCP programmatic marketing, concluded 2023 on a new high as Doceree founder & global CEO Harshit Jain MD exchanged revolutionary insights with WPP global chief creative officer Rob Reilly about the paramount value of culturally-inclusive marketing in today’s digital age, in the final episode of the refreshing knowledge-first series, ‘The Next Marketing with HJ’.
Launched on Doceree's YouTube channel on 1 August 2023, season one of the first-of-its-kind talk show hosted by Harshit Jain MD encourages dynamic knowledge-sharing with global marketing/advertising experts through eight enriching and entertaining episodes. In its engaging episodes, the experts share anecdotes from their marketing journey and shed light on the trends and cutting-edge solutions that have enabled transformation in the industry, in the most candid manner. As the new age marketers strive to build authentic relationships and connections, the entertaining series serves as a guide through the ever-changing landscape of healthcare marketing.
Speaking on the successful conclusion of the series, Harshit Jain MD said, ‘The year 2023 was indeed a year of many new beginnings and it goes without saying that our talk show, The Next Marketing With HJ, has played a prominent role in making the year special for not just Doceree but all the aspiring and practising marketers watching the episodes to seek actionable advice and inspiring stories. I am immensely grateful to all the experts who supported me in this endeavour and am all set to launch Season 2 soon.’
Reflecting on his participation in the show WPP chief creative officer Rob Reilly said, "As creatives, it’s essential to be curious and to look for inspiration and knowledge in unexpected places. With “The Next Marketing with HJ,” Harshit has created a platform that does just that, while bridging the gap between marketing and healthcare to remind us that campaigns have the power to change people's lives.”
Known for its diverse content palette, Season 1 featured exceptional marketing talents in its previous episodes, including McCann Worldgroup global chief strategy officer Harjot Singh; FINN Partners senior partner-global digital health Ritesh Patel; Indegene omnichannel activation lead Nancy Phelan, Relevate Health EVP-omnichannel strategy George C.D Griffith; Avalere Health chief media officer Jeffrey Erb; Initiative MD Karima Sharif-Ali; and Initiative Health UK MD Richard Springham.
Aiming to capture an insightful exploration into the forefront of global marketing trends and expertise within the life sciences industry, Doceree is looking forward to launching season two of The Next Marketing With HJ, in 2024.
