MUMBAI: DesignCafe, a Bengaluru based online home interior design platform, announced that WestBridge Capital will invest up to Rs 200 crore in a series B round of funding with participation by existing investor Fireside Ventures. Bangalore-based boutique Investment Bank Sprout Capital Advisors LLP was the exclusive financial advisor for the transaction.
Design Café co-founder Shezaan Bhojani said, “We are very pleased to have Westbridge, one of the leading PE investors in India, join the Design Cafe team. We are also excited to strengthen our already close relationship with existing investor Fireside Ventures, who is also participating in this round. These investors share our long-term mindset and align with our values and we are thrilled to have them join us in our journey to script the next chapter of Design Café.”
Westbridge Capital managing partner Sandeep Singhal commented, “We have been impressed with Design Cafe’s rapid scaling up and initial success. Their high customer satisfaction rate is an excellent achievement and is a testimony to the company’s deep domain expertise in this sector, hard work, and good business judgment. We are thrilled to have the opportunity to partner with Design Cafe in their journey of taking the business to even greater heights and building a marquee brand in home design services and products.”
Fireside Ventures managing partner Kanwaljit Singh said, “DesignCafe operates in a large white space and have built a solution that caters to a large target audience. Gita and Shezaan come with significant design experience which helps them understand the consumer need better. We have backed the company since its early days and are excited to partner with them to build a large home interior services brand.”
DesignCafe was set up to address a large personalisation and execution gap that existed in the mid-segment (i.e. homes of 1,000-2,000 sq ft.) home interior market. Founded in 2015 by Gita Ramanan and Shezaan Bhojani, it offers customised interior solutions and personalised designs to consumers. The company also allows the consumers to visualise their home in virtual reality before execution. The company proposes to use the additional capital to expand operations in 6 other cities including Mumbai, NCR, and Hyderabad.
